Mastercard has launched two ‘Taste by Priceless’ or ‘Taste of Priceless’ lounges.
- Taste by Priceless Hong Kong (Hong Kong International Airport, HKG). Hong Kong Terminal 1, at the Level 7 mezzanine near Gate 40, and open from 6 a.m to 12 a.m daily. Review here.
- Taste of Priceless (Sao Paulo Guarulhos Airport, GRU). Review here.
- According to this document the next lounge will be Mexico City (MEX).
Access Requirements
Access is as follows:
- World Legend cardholders plus 3 accompanying guests enjoy access to Taste of Priceless Hong Kong at no additional charge. Additional accompanying guests may enter at a preferential rate of $700 HKD/$85 USD per person.
- World and World Elite cardholder access is available at an exclusive rate of $700 HKD/$85 USD per person. To celebrate the launch of Taste of Priceless Hong Kong, World and World Elite cardholders and additional paid World Legend cardholder guests can experience this exclusive space at a special rate of $550 HKD/$70 USD per person through August 31, 2026. All prices, preferential rates, and promotional offers are subject to change or withdrawal at any time without notice, to the extent permitted by applicable law.
- Children aged two (2) years old and under receive access at no additional charge when accompanied by a Mastercard World Legend, World Elite, or World cardholder.
- Entry is permitted only upon presentation of a valid Mastercard World Legend, World Elite, or World card, along with a same-day, confirmed boarding pass and passport. The name on all documents must match the primary cardholder.
- Presentation of identification documents is required solely for access verification by the location operator. Mastercard does not collect, retain, or process passport or boarding pass information in connection with access to Taste of Priceless Hong Kong.
- Eligible cardholders and their guests may access Taste of Priceless Hong Kong within three (3) hours prior to the scheduled departure time shown on a same-day, confirmed boarding pass, subject to availability.
- Connecting Passengers: Access for cardholders with connecting flights in Hong Kong is permitted only upon presentation of both a valid inbound arrival boarding pass into Hong Kong and a same-day, confirmed onward departure boarding pass. Failure to provide both documents will result in denial of entry.
- Access to Taste of Priceless Hong Kong is subject to capacity, availability, operational requirements, airport regulations and the discretion of the third-party location operator. Access is not guaranteed.
World Legend Cards
World Legend was launched as a rival to the Visa Infinite tier in 2025. Current cards that are World Legend:
World Elite cards are even rarer in Hong Kong & Brazil. For example in Hong Kong one of the only cards with World Legend is ‘HSBC Privé World Legend’ and this is invite only.
Our Verdict
It seems like lounges are the AI buzz word for credit cards and airlines currently with everybody trying to set up their own network. I suspect overcrowding won’t be a huge issue at these lounges because there aren’t a lot of cardholders that are eligible currently and the standard entry fee is steep.
